00885nam a2200241 i 4500 1/8968 780817s1978 maua b 00110 eng 0201030578 9290 DLC GR-PeUP 658.8 HU Hughes, George David. Marketing management : a planning approach / G. David Hughes. Reading, Mass. : Addison-Wesley Pub. Co., c1978. xxviii, 576 p. : ill. ; 25 cm. Addison-Wesley series in marketing ; Includes bibliographies and index. Marketing Management. Marketing Management Case studies. Marketing. Addison-Wesley series in marketing. INST UNIPILB MAIN 20040709 658.8 HU 00109913 00109913 LOAN 0 1 INST UNIPILB MAIN 20040709 658.8 HU 00110616 00110616 LOAN 0 2