Improving the visibility and use of digital repositories through SEO : a LITA guide - Arlitsch, Kenning. (American Library Association, 2013)
Contents: What is SEO and why is it important to libraries? – Improving your library's SEO efforts – How Internet search engine indexing works – Setting your SEO baselines – What is your search engine-indexing ratio and how can you improve it? – Targeting your audience – Google scholar and institutional repositories – Measuring success.