00653nam a2200193 a 4500 1/36653 090128s1963 nyu 001 0 eng d 39196 DLC GR-PeUP 658.8 PRO Product strategy and management / edited by Thomas L. Berg [and] Abe Shuchman. New York : Holt, Rinehart and Winston, 1963. xii, 610 σ. : εικ. ; 25 εκ. Περιέχει ευρετήριο. Marketing. New products. Berg, Thomas L. Shuchman, Abe. INST UNIPILB MAIN 20090209 658.8 PRO 00157672 00157672 LOAN 0 1