00728nam a2200217 a 4500 1/36628 090128s1974 enk 001 0 eng 0063180227 39162 DLC GR-PeUP 659.1 ADV Advertising management / edited by C. Weinberg, P. Doyle P. Law, and K. Simmonds. London : Harper & Row Ltd., 1974. 165 σ. : πιν. ; 25 εκ. Περιέχει ευρετήριο. Advertising Management. Law, P. ed. Weinberg, Charles, ed. Doyle, P. ed. Simmonds, Kenneth, ed. INST UNIPILB MAIN 20090210 659.1 ADV 00157383 00157383 LOAN 0 1